Fintech · Web design · 2024
Profitr
Fintech web design for Profitr, a capital-markets platform linking institutional investors with vetted originators raising capital. Landing page concept by uxhamza (Hamza Shabbir).
- Client
- Profitr
- Role
- Lead web designer
- Timeline
- 10 weeks
- Scope
- Web design, UI system, Responsive
Challenge
Profitr needed a landing page that felt credible enough for institutional capital while still onboarding first-time originators, without leaning on the tired blue-gradient fintech playbook.
Approach
An architectural dark hero anchored by the Profitr wordmark, quiet serif and grotesk pairing, and clearly separated investor and originator paths supported by a calm component system that scales into product screens.